For the Italian premiere of Warner Bros.’ One Battle After Another, Dontcallmestudio developed and executed a targeted PR and talent activation strategy designed to maximize visibility and cultural relevance.

The project included a carefully curated guest list featuring leading figures from music, sport, entertainment and digital culture, alongside a dedicated talent activation involving Davide Vavalà.

As part of the campaign, Davide was invited to London to attend the exclusive international premiere and take part in a private Q&A with Leonardo Di Caprio and the cast. Over the course of three days, he documented the experience through organic content, including an Instagram feed post and a series of Stories capturing behind-the-scenes moments, the exclusive dinner, the red carpet and key highlights from the event.

The Rome premiere further amplified the campaign through the participation of selected creators and opinion leaders, generating extensive media coverage and strong social engagement.